Booze (Whiskey & Cola) mix is popular with young drinkers because the strength and taste of whiskey gets diluted in the ten ounces of cola. This cocktail gives you the alcoholic kick without an overwhelming amount of the whiskey flavor.
That’s not to say you can’t taste the whiskey at all. That charcoal flavor comes through. The other notes from the whiskey blend in with the Coke, but they’re still there.
But the strongest flavor is definitely the cola. And that makes this a very enjoyable drink.
Because of that, it’s popular in dorms and in bars frequented by college students. But don’t let that put you off. It’s a perfectly good cocktail for serious, grown-up drinkers, too.